This infographic lays out some of the ways content marketing can help your business. Sites that use content marketing via blogs get more pages indexed on search engines. This means potential customers are more likely to find their site. Word of mouth plays a big part in how people decide where to buy. Many of … More How content marketing can help you sell more
There are many benefits from social media, most are hard to measure and the impact on SEO is certainly one of those difficult to directly attribute the benefits to search engine optimisation. This graphic lays out a view on how social media could be helping your SEO efforts.
So many people still believe with the web that build and they will come, they wont. Build with great quality content, they might. Build with great quality content promoted via an integrated search, social and email strategy then you are more sure of success. This is a great infographic that shows that investing in original quality … More Creating content that Google search will love
When the Princess of Wales died I discovered this as I woke to the morning news. When John F. Kennedy died many discovered via the morning newspaper. When Michael Jackson died I discovered it via my Twitter feed. In a Twitter world can family and friends have any time to grieve? In pass years the … More No time to grieve – the death of Michael Jackson on Twitter
My IBM, a social network that adds to IBMs Developer Works community, http://www.ibm.com/developerworks/ has been launched Described by them as ‘the place where you and your peers congregate to connect, share, and collaborate. Great content is just the beginning, and now it’s time for you to take the next step: Create your professional profile and … More My IBM launched
A Hotspot report “State of the Twittersphere” (pdf) has revealed some interesting insight into the popular micro blogging site. With massive growth in the last year (600% according to compete.com) 70% of users joined in the last year. With 35% of Twitter users having 10 or fewer followers and 9% of Twitter users not following … More Follow to be followed on Twitter
With an every increasing number of people going online to blog and engage in social networks there is an increasing number of on-line tools available to enable individuals and organisations to monitor discussion about their brand. These tools amalgamate results from several sources including technorati and google blog search. Companies and organisations need to monitor … More Social monitoring
How was you told that the last person that you were very close to died? When a work colleague died I remember receiving a group email, shocking but at least there were others around in the office to look to for support. In the age of social networking there is every possibility that you could … More Should Facebook have a Death Wish list?
LinkedIn continues its rapid growth and development with the introduction of LinkedIn applications. Now you can link your LinkedIn profile to your WordPress blog, add a Google Presentation, or work within your profile in a secure collaborative workspace. This is a welcome addition to LinkeIn, making the service more sticky for users whilst providing you … More Applications come to Linked In
I work across multiple computers and mobile devices, and whilst sharing data across these is getting easier it is still far from perfect. I have my personal computer, day job computer, elected councillor laptop, testing computer, personal iPhone and two blackberrys (one for work and one for the council). This may seem excessive however with … More Digital notes just got easier
Twitter Mashups are arriving at the plenty. With some you struggle to see their worth, but recently I have discovered some that I can immediately see some clear uses for: Dwigger threads Twitters and enables users to vote on tweets. I really like the fact you can also filter down for a selection of areas (the UK being one, New York another). Twitter Grader may … More Twideas for Twitter
The US elections are continuing to demonstrate how the internet is playing an increasingly important role in engaging with voters. Research in the US has shown that 7% of on-line searchers may change their votes. In a close election what political parties do on-line could make the difference between winning and losing. Democrat Barrack Obama … More Winning elections on-line
I now have Google Chrome, the new browser from global search giant Google. Within minutes of using I can immediately see that this will become one of my primary browsers – and given Google has made the code behind this open source I am extremely excited about the possibility of social browsers based on Google … More Great Reasons to switch now to Google Chrome
Today Google has launched its own browser which is called Chrome. The web is buzzing about the potential threat to Microsoft’s dominance of the browser market which has already been attacked by a variety of alternative browsers including Opera, Flock., Safari and Mozilla to name just a few. In the past it seemed that many … More Google launches browser: Chrome