Rigged elections and referendumns, false reports of celebrity deaths and many other examples of fake news (and I mean real fake news not just what someone might not like to hear) is denting our reliance on social media for news. A report from Ofcom says that the proportion of people in the UK relying on … More The death of trust on social media
Instagram has started asking new subscribers for their date of birth. Users who indicate they are under the age of 13, as per Instagram’s terms of service. The move is part of a number of measures that they say are designed to make the popular picture-sharing site safer for younger people. We all know that … More Show your ID before signing up for Instagram?
Social media is now part of the mainstream. Rather than seeing it as a threat you need to see it as an opportunity. If you have not already realised it, it is time to do things differently. In your business you may see your people using social sites such as Facebook, Twitter, Instagram and LinkedIn … More STOP: Time to rethink social media at work
Social media’s role in driving e-commerce sales has never been so great. As this infographic highlights 74% of consumers rely on social media when making their decisions to guide purchases. Many turn to companies social presence to research products and to learn more about the companies they could soon be doing business with. Along with … More Rise of social media in e-commerce
Whilst many talk of end of Facebook, it continues to web itself into almost every aspect of our lives. Some of these figures demonstrate how big Facebook really is.
Messaing apps continue to grow in popularity – this handy guide shares the most popular ones.
In this infographic we see how social sharing is evolving, in particular the huge growth of Pinterest who’s share of the social sharing landscape grew by 4% in the last quarter along with its dominance on Ecommerce. By contrast Facebook’s share of social sharing shrunk by 9%.
This infographic shares insight into the range of languages being spoken on Twitter, together with data on the most popular social networks putting Twitter in fourth place behind Facebook, Google+ and YouTube.
So many people still believe with the web that build and they will come, they wont. Build with great quality content, they might. Build with great quality content promoted via an integrated search, social and email strategy then you are more sure of success. This is a great infographic that shows that investing in original quality … More Creating content that Google search will love
Nearly half of B2B marketers intend to increase their marketing budget this year, over 67% intend to increase the amount they spend on digital. Other trends shown in this infographic by Ambassador shows the continued growth in the use of content as a method to reach and engage with customers, with over 72% of B2B … More B2B marketing strategies – continued growth of digital
This infographic shows what happens in 60 seconds on some of the most popular domains/apps. Some stand out stats include the fact that in 60 seconds there are 278 thousand tweets, 20 million photo views on flickr, 2 million searches on Google and 72 hours of video uploaded to YouTube. Rising social stars such SnapChat … More What happens in 60 seconds on the internet
Klout attempts to put a value on your interactions on Facebook, Twitter, LinkedIn and other social networks. Based on an algorithm, Klout aims to rate you based on the more you interact on social networks resulting in a higher score for you. Klout looks for likes, mentions, retweets, +1’s and other evidence that you engaging with … More How to have more Klout on Twitter, Facebook and LinkedIn
How was you told that the last person that you were very close to died? When a work colleague died I remember receiving a group email, shocking but at least there were others around in the office to look to for support. In the age of social networking there is every possibility that you could … More Should Facebook have a Death Wish list?
The US elections are continuing to demonstrate how the internet is playing an increasingly important role in engaging with voters. Research in the US has shown that 7% of on-line searchers may change their votes. In a close election what political parties do on-line could make the difference between winning and losing. Democrat Barrack Obama … More Winning elections on-line