STOP: Time to rethink social media at work

Social media is now part of the mainstream. Rather than seeing it as a threat you need to see it as an opportunity. If you have not already realised it, it is time to do things differently. In your business you may see your people using social sites such as Facebook, Twitter, Instagram and LinkedIn … More STOP: Time to rethink social media at work

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Creating content that Google search will love

So many people still believe with the web that build and they will come, they wont. Build with great quality content, they might. Build with great quality content promoted via an integrated search, social and email strategy then you are more sure of success. This is a great infographic that shows that investing in original quality … More Creating content that Google search will love

B2B marketing strategies – continued growth of digital

Nearly half of B2B marketers intend to increase their marketing budget this year, over 67% intend to increase the amount they spend on digital. Other trends shown in this infographic by Ambassador shows the continued growth in the use of content as a method to reach and engage with customers, with over 72% of B2B … More B2B marketing strategies – continued growth of digital

Please retweet this: Top tips for getting retweets

This is a great infographic that shares some useful tips on how to get more retweets by your Twitter followers. One tip is quite simple, ask for the retweet in your tweet, with ‘Please Retweet’ having a 51% retweet rate. Another key takeout is not to talk about yourself in your tweet, with followers less … More Please retweet this: Top tips for getting retweets

One simple way to quickly increase your influence on Twitter

So how do you increase your influence on Twitter? In a previous post I discussed how you can increase your ‘Klout score’ which is a way of measuring your influence on social networks. Here is another tip for Twitter, which is something you can do today to give a jump start on increasing your social influence. … More One simple way to quickly increase your influence on Twitter

How to have more Klout on Twitter, Facebook and LinkedIn

Klout attempts to put a value on your interactions on Facebook, Twitter, LinkedIn and other social networks. Based on an algorithm, Klout aims to rate you based on the more you interact on social networks resulting in a higher score for you. Klout looks for likes, mentions, retweets, +1’s and other evidence that you engaging with … More How to have more Klout on Twitter, Facebook and LinkedIn

No time to grieve – the death of Michael Jackson on Twitter

When the Princess of Wales died I discovered this as I woke to the morning news.  When John F.  Kennedy died many discovered via the morning newspaper. When Michael Jackson died I discovered it via my Twitter feed. In a Twitter world can family and friends have any time to grieve? In pass years the … More No time to grieve – the death of Michael Jackson on Twitter